With interrailing around Europe fast approaching, I wanted to share my predictions for the biggest fashion trends of Summer 2026. From stripe mania, dreamy coral & teal tones, Persian-inspired prints, orchids, lilies, crochet, lace, and the return of the statement flip flop, this post is a colourful deep dive into the styles, textures, and aesthetics I think will take over wardrobes this summer.

While applying for a journalism course, I was asked which form of fashion media I believe is the most important. This post breaks down my answer - exploring the role of blogs within modern fashion journalism, their growing influence, and why authenticity and connection matter more than ever.

AI is infiltrating fashion faster than we can question it. From trend forecasting to AI-generated models in Vogue, this piece explores whether artificial intelligence can be ethical or is it just a dangerous threat to creativity, sustainability, and the soul of humanity itself.

A week in the life of a model in Seoul and the emotional whiplash that comes with it. From zero work to no time to even shower. From unemployed to uber employed! Balanced with a wholesome weekend, I share everything from turning a childhood memory into a perfume using brainwaves (still not over it) to an unplanned temple visit that genuinely shifted my perspective. A mix of fashion and fatigue.

Somehow I'm already halfway through my placement in Seoul and I’m reflecting on model life, comparison, and what it’s really like living with the very people you’re technically competing with. Honest, slightly unfiltered, and somewhere between self-aware and overthinking.

This week in Seoul included chaotic vintage shopping, a Chanel-esque shoot, far too many 7/11 snacks, and a quiet afternoon wandering through Gyeongbokgung Palace.

After an exceptional couture debut, anticipation for Matthieu Blazy’s ready-to-wear vision at Chanel reached new heights. Presented during Paris Fashion Week, the collection explored subtle ballet influences, archive-driven reinvention and a renewed sense of rarity surrounding the house. This piece examines how Blazy is reshaping Chanel’s identity, balancing heritage with experimentation as demand continues to grow.

Week 3 in Seoul is a whirlwind of unpredictable castings, industry highs and lows, and the long-awaited arrival of best friend Aoife. From surprise swimwear fittings and hair drama to peaceful Han River walks and a chaotic first night out in Itaewon, this diary reflects the emotional rollercoaster and uniquely intense bonding that comes with modelling placements abroad.

A hilarious behind-the-scenes diary of week two modelling full-time in Seoul - from chaotic castings and freezing springwear shoots to flea market culture shocks and feeling truly “booked and busy.” Discover what life is really like working as an international fashion model in South Korea, navigating agency life, e-commerce shoots, unexpected racism experiences, and finding joy in the madness of a new city.

My first week modelling in Seoul, Korea was chaotic, emotional, and unforgettable - from jet-lagged panic attacks to my first casting and a foot-obsessed dog on set. Follow my 75-day adventure as I navigate jobs, model apartments, and the highs and lows of life as an international fashion model. This is Week 1!!!