AI: Cool innovation or threat to fashion
- 1 day ago
- 4 min read
Is AI a cool innovation or is it losing its appeal (hopefully)? Particularly in regards to creativity and the fashion industry. Is it a threat to the industry or can it help?
This is what we will be discussing today.
Disclaimer: I’d like to state for the most part I am heavily against AI. But majorly for AI use for ideation, concepts, and initial creative prospects.
I think AI can be used positively to further ideas and to help with dull, admin type tasks but to use it as the basis for creative endeavours is borderline disrespectful of humanity.
A good quote for AI within fashion I came across while reading an article:
“We cannot fight it at the rate it is going, there are ways it can help us and ways we don’t have to let it infringe upon our creative vision.” - iNNOVATION insights.
The importance of creativity for the soul
Creativity to me, and many others, is the most important thing on planet earth. Point blank.
Without it we are just bodies meaninglessly floating around on a rock. With our creativity we produce art and whether you are creatively gifted or not, whether you are a consumer or creator of art it is what gives soul to the human race.
The joy from creating a garment you curated within your unique brain, the intellect and soul it takes to write a poem, sketch, draw, write, dance, act, sing, speak with authority and power… the list goes on and on. And every single one categorically cannot be done better by a pile of wires plugged into a box that we would call a, ‘robot’.
One day these so-called ‘robots’ may well take over the earth, and while I won’t be here I will spiritually applaud them when they do because we as a human race will have brought it on ourselves.
Without a doubt humans are the most destructive species to ever exist, we simply have to have control over anything and everything - and in doing so we are simultaneously destroying not only the earth but ourselves.
A GOOD YOUTUBE VIDEO THAT EVALUATES THE IMPACT OF AI IN FASHION
ChatGPT is by far the market leader with over 5.7 billion monthly visits!!!!! WHAT! That’s almost as many as the population of earth, and it’s something stupid like each search occupies a bottle of water to search the web and produce you an answer, so is it really necessary to ask it something you could easily just type into safari?
My own mother the other day searched up via ChatGPT how much water to add to the gravy mixture... I had to put my foot down because why have we just utilised an entire bottle of water for it to tell you what the box probably also outlines!
As you can probably tell I’m not a fan of AI in general, although I do have to admit it does have some minor advantages and can sometimes be used as a good research/ admin tool – however – asking it to generate a picture of you and the boy you have a crush on is not a good use of electricity or water. Let it go. Let him go in fact.
In relation to fashion I was absolutely gobsmacked when I opened my Vogue a few months ago and saw an AI generated advertisement in place of a real model, thankfully most of the fashion industry was also under the same opinion.
As a member of the human race I was initially concerned because why are we using fake people, when there are over 8 billion options to choose from! That’s not good for anyone's self - esteem. Are we not good enough?
But on top of that I was concerned as a model myself… I’m being put out of work - by people that don't even exist! These ‘old money’ fake women in Vogue look far too perfect to accurately represent any human, model or not.
Cool innovation or a threat to the fashion industry?
While I think it can be used for some good (in moderation) it gets to the point where people use AI so often they have become reliant on it in everyday life to answer every minor question they could alternatively google!
This makes it so heavily unsustainable and is what is making it so much more difficult within the fashion industry to spot true genius design now because some of it is fake!
If a designer created a gorgeous collection but behind-the-scenes they curated the entire ideology through Generative AI why should they be considered a genius and not the thousands of wires and batteries it took to actually create the collection.
We cannot allow AI to consume our creativity and destroy our intellect.
Create more and consume less.
If you have a question just google it (no AI prompting!)
Use AI in moderation and remember to use your own brain.
What do you think about AI in fashion?
Let me know - comment below (I'll always reply!)
With love,
Mimi x
IG: @itswithlovemimi
TIKTOK: @mimipiqua
SUBSTACK: https://itswithlovemimi.substack.com
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